A birthday greeting stop motion animation and motion graphics created with paper, embroidery floss and markers was sent to WVU Alumni on their birthday month along with a discount on Mountaineer apparel.
The email campaign was sent to Alumni on their birthday month and sends recipients to a landing page where they could watch the birthday wishes video and enjoy a discount on Mountaineer apparel.
Storyboard Thumbnails
Storyboard sketches for the video animation and thumbnail sketch for the HTML email. Created on behalf of the WVU Alumni Association, 2015
